SPDL Case Study


In Brazil, São Paulo Distribuição e Logistica (SPDL) helps two of the country’s largest newspaper groups — O Estado de São Paulo and Folha de São Paulo — remain competitive. Since SPDL was founded as a strategic venture between the two publishers in 2002, it has created a daily distribution operation that is impressive in scope. The SPDL transportation network serves more than 900 cities, as well as 700,000 last-mile distribution locations, with 1,250 vehicles traveling more than 100,000 kilometers each day. SPDL uses JDA's Transportation Modeler to identify incremental transportation cost improvements, while maintaining daily delivery service levels to 900 cities.